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Travel & Leisure Journal Subscription

It is apparent operators do that for different market segments, however have not carried out it for the disabled vacationer. BMWA concluded that many vacationers have deserted the concept of taking a holiday because of present obstacles. This conclusion would not favour one manager’s perception, that accessible tourism merchandise should not be marketed individually from “normal” tourism merchandise, because of discriminatory reasons. However, advertising of accessible products in the future may be important in making customers conscious Travel Agent of accessible products and making an attempt to turn sad and pissed off customers who require improved accessibility, into loyal customers. An issue within the journal Current Issues in Tourism analysed subjects referring to accessible tourism and found that the most important barrier to participation is affordability (Bélanger and Jolin, 2011; Diekmann and McCabe, 2011; Minnaert et al., 2011). In addition, disabled tourists incur further prices relating directly to their disability …